Boost Your Nail Salon’s Revenue: The 15 Best Add-On Services to Offer

In the competitive beauty industry, increasing your nail salon’s revenue isn’t just about bringing in more clients—it’s about maximizing the value of each appointment. By offering strategic add-on services, you can enhance the customer experience while increasing your profits without adding significant time to each session.

Here are the best add-on services to offer at your nail salon to boost revenue and keep your clients coming back for more.

1. Nail Art Customization

Charge More for Unique Designs

Nail art is one of the easiest ways to upsell a service. Instead of offering only basic polish, provide a menu of customizable nail art options at different price points. Popular choices include:

Tip: Showcase your nail art skills on Instagram or TikTok to attract clients willing to pay extra for unique, hand-painted designs.

2. Gel Polish Upgrades

A Quick and Profitable Upsell

Clients love the longevity of gel polish, making it an easy upsell from regular polish. Gel manicures and pedicures are more durable and chip-resistant, allowing you to charge a premium.

Tip: Offer package deals, such as "Buy 3 Gel Manicures, Get the 4th Free," to encourage repeat business.

3. Dip Powder Services

Stronger and Longer-Lasting Manicures

Dip powder nails last longer than gel and don’t require UV light, making them a popular option. Adding dip powder as an upgrade can bring in more revenue per client.

Tip: Educate your clients on the benefits of dip powder (stronger nails, longer-lasting color) to increase demand.

4. Strengthening Nail Treatments

Cater to Clients Who Want Healthy Nails

Many clients struggle with brittle or damaged nails. Offer strengthening treatments as an add-on to any manicure, such as:

  • Keratin nail treatments
  • Collagen-infused manicures
  • IBX nail repair treatments

Tip: Position nail strengthening as an essential treatment for clients who frequently get acrylics or gels.

5. Hydrating Hand & Foot Masks

Luxury at a Low Cost

Clients love pampering, and adding a hydrating hand or foot mask is an easy way to elevate their experience. These services require minimal time and product but can be priced as a premium add-on.

Tip: Offer seasonal masks, like peppermint-infused masks in winter or coconut-lime masks in summer, to keep the experience fresh.

6. Paraffin Wax Treatments

A Classic Add-On for Soft Skin

Paraffin wax treatments are an easy way to increase revenue while providing a luxurious service. They help lock in moisture, soothe joints, and improve skin texture.

Tip: Offer a “spa upgrade” package that includes a paraffin wax dip with any manicure or pedicure.

7. Express Massages (Hand & Foot)

Relaxation in Just 5-10 Minutes

Adding a short hand or foot massage to a nail service enhances relaxation and improves circulation. Clients will appreciate the extra pampering, and it's a simple way to increase revenue without adding significant time.

Tip: Train staff to incorporate aromatherapy oils for an extra luxurious touch.

8. Cuticle Care Enhancements

An Upsell for Healthier-Looking Nails

Well-groomed cuticles enhance any manicure. Offer cuticle oil hydration treatments or intensive cuticle care for clients with dry or damaged cuticles.

Tip: Sell cuticle oils at checkout so clients can maintain their nail health between appointments.

9. Nail Repair Services

A Must-Have for Frequent Clients

Clients with broken or cracked nails will appreciate quick repair services. Offer:

  • Silk wrap repairs
  • Gel overlay fixes
  • Nail patching for cracks

Tip: Position this as an emergency service that saves their manicure without needing a full removal.

10. 3D Nail Art & Embellishments

For Clients Who Love a Statement Look

3D nail art, including rhinestones, pearls, and sculpted designs, is growing in popularity. Charge a premium for intricate designs that add texture and glam to any manicure.

Tip: Display trending 3D nail art designs on social media to inspire bookings.

11. Chromatic and Color-Changing Nail Effects

A Fun, Interactive Experience for Clients

Offer specialty nail effects like:

  • Thermal color-changing polish
  • Holographic or chrome powder finishes
  • Magnetic cat-eye designs

Tip: Create a short video demonstrating these effects to intrigue clients into trying them.

12. Eco-Friendly & Non-Toxic Nail Services

Cater to the Conscious Consumer

With the rise of sustainable beauty, clients are seeking non-toxic, vegan, and eco-friendly nail products. Offer a special "green manicure" using plant-based polishes and cruelty-free products.

Tip: Market this as a healthier alternative for expecting moms and individuals with sensitive skin.

13. Seasonal & Holiday-Themed Specials

Limited-Time Offers Encourage More Spending

Running special promotions around holidays, such as:

  • Pumpkin spice pedicures in fall
  • Glittery New Year’s Eve manicures
  • Valentine’s Day-inspired nail art

Tip: Offer discounted add-ons for clients booking themed services to encourage upgrades.

14. Membership & VIP Programs

Encourage Repeat Business & Loyalty

Create a membership program where clients pay a monthly fee for exclusive perks, such as:

  • Discounts on add-ons
  • Priority booking
  • A free nail art design each month

Tip: Offer an exclusive discount to first-time members to encourage sign-ups.

15. Retail Upsells: Home Nail Care Kits

Boost Revenue Beyond Services

Stocking retail items like cuticle oils, hand creams, and nail strengtheners allows clients to maintain their nails at home. Offer curated nail care kits for post-manicure maintenance.

Tip: Bundle popular products together for a discounted price to increase sales.

Final Thoughts: Maximize Every Appointment

The key to boosting your nail salon’s revenue isn’t just attracting new clients—it’s making the most of every service. By offering well-curated add-ons, you can increase your profit per appointment while enhancing the overall customer experience.

Start small by introducing a few key upgrades, then expand based on what your clients love. With the right strategy, your salon can grow its revenue while providing top-tier nail care that keeps customers coming back for more!

Back to CosmoGlo for Nails