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The Top 11 Permanent Makeup Artists to Follow on Instagram
Learn from the best in the industry! If you're a permanent makeup artist aiming to excel in your career, following the industry's top professionals is a must. These experts not only master the art but also share their knowledge through courses, workshops, and online training. Here are the top 11 permanent makeup artists you should follow:
1. Shay Danielle | @shaydanielle.pmu
Shay Danielle is the owner of Shay Danielle Studio, located in Calgary, AB, Canada. With over a decade of experience in the PMU industry, she has established herself as a leading authority in the field. Shay has developed a range of comprehensive online training programs that have empowered over 60,000 students worldwide.
Beyond her training programs, Shay shares valuable tips and tricks with her audience. Her content includes expert advice on techniques like whip shading, discussions on the differences between organic and inorganic pigments, and guidance on avoiding common lip blush mistakes. Through her online presence, Shay continues to educate and inspire both aspiring and seasoned PMU artists, reinforcing her reputation as a go-to resource in the industry.
2. Brow Daddy | @browdaddy
Brow Daddy, renowned for his Signature Ombré Powder Brow Technique, has made a significant impact in the PMU industry by bringing his expertise from Germany to the United States. His innovative approach to brow artistry has set new standards, making him a sought-after expert in the field. His master class is a comprehensive training experience, covering not only his famous Ombré Powder Brow Technique but also advanced skills in Nano, Combination, and Brow Lamination techniques. This makes him an essential resource for anyone serious about perfecting their brow skills and staying at the forefront of PMU trends.
In addition to his educational offerings, Brow Daddy is an influential figure on social media, where he shares insights into his favorite PMU supplies and tools. His followers also get an inside look at his exclusive mineral pigment collection, which has become a staple for artists aiming to achieve flawless results.
3. Lexi Bowler | @bowleresthetics
Lexi Bowler, the founder of Bowler Esthetics in Utah, is a seasoned expert specializing in Nano Machine techniques and Microblading. Her dedication to advancing the art of PMU is evident in the comprehensive online courses she offers, designed specifically for artists eager to elevate their technical skills and artistry. Lexi’s teaching style is thorough and accessible, making her training an invaluable resource for PMU professionals at all levels.
Lexi actively shares a wealth of PMU tips, including detailed Nano tutorials that help her followers master this intricate technique. She also promotes her own Bowler product line, Bowler Esthetics, showcasing the tools and products she trusts in her practice. Additionally, Lexi offers practical advice on creating your own aftercare products, empowering artists to provide a complete and personalized experience for their clients.
4. Danny Tran | @dannytutran
Danny Tran is a visionary entrepreneur with a specialized focus on business and marketing for Permanent Makeup Artists. As the founder of High Stoke Media and PMU World Live, Danny has made a significant impact in the industry by helping artists elevate their income and achieve greater success. His expertise extends beyond just technical skills, as he is dedicated to empowering PMU professionals with the business acumen needed to thrive in a competitive market.
Through his social media, Danny shares invaluable PMU business tips, offering strategies on how to effectively grow and scale a PMU business. He also provides exclusive insights into PMU World Live, which brings together the industry's best speakers, trainers, educators, brands, and the global community under one roof for an unprecedented experience. Following Danny offers a unique blend of practical business advice and inspiration, making him a key resource for anyone looking to succeed in the PMU industry.
5. Emily | @emilyink_
Operating out of St. Petersburg, FL, Emily Ink is a highly regarded PMU artist and educator who offers a diverse range of online and hybrid courses specializing in brows, lips, and comprehensive PMU training. Her in-depth coaching sessions are particularly valuable for artists seeking to refine their techniques, enhance their artistry, and grow their businesses. Emily’s approach to education is both practical and supportive, making her an essential mentor for PMU professionals at any stage of their careers.
Emily shares a variety of content designed to educate and inspire her audience. She provides budgeting tips specifically tailored for beginners, helping new artists navigate the financial aspects of launching their careers. Her feed also features stunning before-and-after photos of her work, showcasing the transformative power of her techniques.
6. Kayla Shane | @aestheticsbykayla_cnp
Kayla Shane is a seasoned aesthetic nurse practitioner with over six years of experience in medical aesthetics, bringing a unique blend of clinical expertise and artistic skill to the Permanent Makeup industry. Specializing in a range of PMU techniques, Kayla leverages her medical background to offer a holistic approach to beauty, making her an exceptional mentor for artists interested in integrating medical aesthetics with permanent makeup. Her deep understanding of both the science and art of aesthetics positions her as a trusted guide for those looking to elevate their practice.
Kayla shares educational reels that break down complex PMU techniques and medical aesthetic concepts into easy-to-understand content. Her feed is also rich with before-and-after client results, demonstrating the transformative impact of her work, and personalized recommendations, guiding her followers on the best practices and products in the industry.
7. Jamaya Moore | @jamayamoore
Jamaya Moore, a celebrated Baltimore-based artist and winner of the 2024 Best of Baltimore award, and owner of Elite Micro Suites, has quickly become a standout figure in the Permanent Makeup industry. Specializing in Ombre Brows, Tint, Lamination, and Lip Blush, Jamaya offers both live and online training sessions, sharing her extensive knowledge and refined techniques with aspiring and established PMU artists alike. Her expertise and dedication to her craft make her an invaluable resource for anyone looking to excel in the art of permanent makeup.
Jamaya offers a glimpse into her day-to-day life as a PMU artist, providing followers with an authentic and engaging view of her work and routine. Her content is not only informative but also relatable and funny, with posts that resonate with fellow artists and clients alike. Of course, her feed also highlights her stunning eyebrow work, showcasing the precision and artistry that earned her recognition in the industry.
8. HOI Kwan | @hoitattoo
HOI Kwan, a distinguished owner and educator in the PMU industry, is known for her Luxury Nano™️ Brows and Nano Mastery 8.0 courses. Her advanced techniques have set a new standard in brow artistry, making her a sought-after mentor for artists aiming to elevate their skills to the next level. With a focus on precision and luxury, HOI's training sessions are ideal for those who are serious about mastering the art of nano brows and achieving exceptional results.
HOI shares an in-depth look at her Nano Mastery program, which is more than just another training course—it's a game-changing, three-month system designed to transform artists into the next generation of luxury nano specialists. Her content provides valuable insights into this comprehensive program, illustrating how it can revolutionize an artist’s approach to brow work. Additionally, you can find stunning photos of her nano work on clients, showcasing the exquisite results that her techniques can achieve.
9. Natalya Gordon | @lovetalya.x
Natalya Gordon is a highly skilled Pro PMU Artist and Educator, with a dual base of operations in Dubai and Bishop’s Stortford. Known for her comprehensive expertise, Natalya offers accredited beginners' training programs that lay a solid foundation for aspiring artists. In addition to her work in Permanent Makeup, she specializes in laser tattoo removals, showcasing her diverse skill set and commitment to excellence. Her deep knowledge of the industry makes her one of the top educators in the field, sought after by students looking to gain both foundational and advanced skills.
Natalya shares an array of content that reflects her expertise and passion for PMU. Her feed features stunning photos of the results she achieves with her PMU work, demonstrating her ability to create beautiful, natural-looking enhancements. She also offers valuable tips and tricks for PMU artists, addressing common challenges and providing solutions to the problems they may encounter in their practice.
10. Jessica Klein | @queenbeautymedink
Jessica Klein, a highly respected PMU instructor based in San Diego, has carved out a niche as an expert in stretch mark and scar camouflage. With her advanced understanding of color theory and transformative techniques, Jessica provides essential knowledge for artists who are eager to expand their service offerings and make a meaningful impact on their clients' lives. Her specialized training empowers PMU professionals to master the art of camouflaging scars and stretch marks, enabling them to offer a broader range of services that can truly transform a client's appearance and confidence.
Jessica shares powerful before-and-after sessions that highlight the remarkable results of her scar removal and stretch mark camouflage work. These visuals not only demonstrate her skill but also the life-changing potential of these services. Her in-depth training programs, including her Scar and Stretch Mark Camouflage + Inkless Technique Mastery Course, provides artists with the comprehensive knowledge and skills needed to excel in this specialized area. Through her social media presence, Jessica continues to educate, inspire, and elevate the standards of the PMU industry.
Kayla Doty | @kaylas_aesthetic
Kayla Doty is a cosmetic tattoo artist and correction specialist based in Raleigh, NC, known for her expertise and attention to detail. With four certifications in the PMU industry, Kayla's skill set makes her a top choice for clients seeking beautiful and precise cosmetic tattoo work. Her modern aesthetic shines through on her Instagram, where she shares high-quality, calming videos of her services, along with tips for fellow PMU artists. If you’re looking for inspiration, her content offers a glimpse into her daily life and expert techniques, making her a must-follow for anyone in the beauty industry.
Following these top 11 permanent makeup artists can provide you with the inspiration, skills, and knowledge needed to excel in the industry. Whether you're looking to perfect your technique, expand your pmu services, grow your business, or stay up to date with the latest trends and education these pmu experts offer invaluable resources and training opportunities.